Core Hygiene unifies B2B commerce with Shopify and MYOB Acumatica

The business

Core Hygiene is part of the Tennex Health and Hygiene Group, providing hygiene services and consumables to commercial customers across New Zealand.

The challenge

Core Hygiene needed a more connected way to serve its growing B2B customer base. The business was looking for a solution that could manage customer-specific trade pricing, streamline order handling, and reduce manual reconciliation between systems. With multiple warehouses and a diverse trade network, they needed real-time synchronisation across pricing, orders, and inventory.

The solution

CyberWorkshop connected Shopify and MYOB Acumatica using InSyncer, enabling customer-specific B2B pricing to be pulled dynamically from the ERP. This created a single source of truth for pricing, stock, and order data.

Key elements:

• Automated order flow from Shopify to MYOB Acumatica
• Dynamic trade pricing synchronisation mapped to debtor accounts
• Customer tagging and account mapping for accurate pricing
• Multi-warehouse inventory visibility across the Tennex Group
• Removal of third-party pricing apps, reducing complexity and cost

The results

• 99% reduction in manual order-entry and pricing tasks
• 50% faster order turnaround with automated processing
• 75% improvement in pricing accuracy and fewer support enquiries

The foundation built through Core Hygiene supports future growth across the wider Tennex Health and Hygiene Group.